Site Identity

The Site Identity settings define your store’s key branding elements, including the logo, site title, tagline, and site icon.

You can access these options from Appearance → Customize → Site Identity.

  • Logo: Upload or change your website’s main logo. This logo will appear in your header
  • Header Logo Width (Unit px): Set the display width (in pixels) for your header logo on desktop devices. Adjust this to make your logo appear larger or smaller to fit your layout.
  • Header Logo Mobile Width (Unit px): Specify a custom width (in pixels) for your logo on mobile devices to ensure it displays properly on smaller screens.
  • Site Title: Enter your website’s title.
  • Tagline: Add a short description or slogan for your site. It often appears next to or below your site title, helping visitors understand your store at a glance.
  • Site Icon: Upload a Site Icon (also known as a favicon). The image should be square and at least 512×512 pixels for best display quality. This image appears in:
    • Browser tabs
    • Bookmark bars
    • WordPress mobile apps